Introducing Custom Portfolios

Custom Portfolios: Automation Meets Customization When it comes to investing, we truly believe that simple is better. And for most Canadians, a simple, well-diversified portfolio of low-cost ETFs is the best long-term investment strategy available. We started ModernAdvisor as a cost-effective way to build and rebalance those portfolios. And while our broad range of standard portfolios work well for most investors, […]

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10 Common Misconceptions About Robo Advisors (Part 2)

Continued from 10 Common Misconceptions About Robo Advisors (Part 1) Misconception #6 – Humans are inherently better investors (and advisors) than robo advisors Intuitively, it seems like humans would have the advantage over technology, that an algorithm could never perform as well as a human advisor. There’s a hesitation in handing over the reins to an unfeeling algorithm, even when […]

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